Gregory Keough has been instrumental in providing an industry solution for emergency financing relief through his platform Finova Financial; the firm was founded to provide a consumer friendly emergency consumer loan product with the goal of being a gamechanger for the high risk payday lending industry; in addition to the recognition of the firm's CEO, Finova has also recently received several other industry accolades including: the US Firm of the Year award for Lending Innovation by the 2017 Fintech Awards, nomination to the Fintech 100 list of the world's leading financial technology innovators and the Consumer Affairs partner accreditation. Source
