Midwest BankCentre in St. Louis has launched a digital only bank, Rising Bank, in a bid to stay competitive and boost deposits; President of Rising Bank, Dale Oberkfell, sat down with American Banker to discuss the decision to launch the digital bank and talk more broadly about fintech partnerships; Dale explains how the journey started about 3 years ago as he was trying to forecast how the bank will stay relevant over the next 5, 10, 20 years; they used their core provider, Jack Henry, along with fintechs Alloy and Mantl to help build Rising Bank; they have also enlisted the digital marketing firm Xaxis to help the company build their brand through a marketing campaign; the interview goes on to cover how they work through the fintech partnerships, how helpful Jack Henry has been, current users and more. Source.
