Blend is on a mission to expand into more banks and credit unions with their new digital account opening product; Blend already offers a digital mortgage product but the new offering will be integrated into the mortgage flow; the goal is to provide a more streamlined process and decrease the time to open an account; one of Blend’s current customers is TIAA Bank which plans to integrate the digital account opening product in the mortgage process; Mountain America Credit Union was in Blend’s pilot program and reported 46% decrease of the time it took to open an account; banks are also seeing pickup in mobile applications which they are able to offer with the help from Blend. Source
