In Q1 2020 TikTok set a record for most downloads for any app ever in a quarter, with more than...
Consumers have plenty of options when it comes to financial services; despite the success of fintechs around the industry, some...
Lob is a direct mail marketing company for lenders; in their featured blog post they provide three examples of how companies can benefit from using their services for direct mail marketing; benefits include improved acquisition from personalized attribution marketing, broader capabilities to market to customers based on milestones and events, and an efficient program for tracking compliance notices. Sponsored Blog Post
Digital only bank Chime was one of the first firms to offer customers a chance to advance part of their...
Generally banks have the customers but are working with an old tech infrastructure; conversely, fintechs have the new tech, but lack the customers; Tearsheet shares data on how much it costs for large banks and fintech companies to acquire customers and why partnerships often make sense; one personal finance app and lender that is reporting low cost of customer acquisition is MoneyLion; the cost to acquire a customer for them is $5 or less. Source